Our Brand

For many students, college life is a challenge. Students are balancing classes, joining student organizations, working and trying to make time for a social life. But for four ambitious University men, college life was an opportunity to start a business known as Boss Up Clothing. Boss Up offers a variety of clothing such as legacy T-shirts (black power fist), custom T-shirts and crew necks, sweat pants, tanks and baseball jerseys donning the Boss Up logo with the options of different city names, allowing people to support their hometown while being away at college.

We’re continuing to develop and think of different ideas that would incorporate the community. The clothing line started with the intention of developing the concept of everyday clothing. Since each founder is from Detroit, the clothing line is more than just designing and selling clothes. These students have taken a term of endearment from their city and turned it into a message for everyone to know and take pride in. Boss Up Clothing instills an appreciation for their hometown as well as customer’s hometowns. The phrase Boss Up is a term of endearment in Detroit meaning to elevate and better yourself. One thing that makes this business stand out is how big-hearted and generous the founders are. Boss Up donates a lot of their clothing to fashion shows and photoshoots. The business also designs and sells attire to organizations on campus.

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